mark grotefeld / general manager / pioneer dj / UK
Mark Grotefeld is General Manager at Pioneer DJ EMEA, an innovative technology company with a laser-like focus on the electronic music industry. Mark has seen the business grow from a $10m fledgling to a $250m market leader. During his career Mark has traditionally focussed on marketing and technology, having worked closely with the all the key players in this space such as technologists, artists, brands, and platforms. Over the last few years Mark’s emphasis has shifted towards organisational culture and values, authentic leadership, stress management, and building productive, motivated teams. Mark’s vision is of an industry that is deeply empathetic to the mental stresses and strains that come with a career in electronic music and one that offers an effective safety-net of support.